Sunday, August 25, 2013

Deus Ex Machina

Today my friend Hanna and I went to this spot to grab a coffee together. Little did we know that we were going to fall in love with the vibe at Deus Ex Machina. Its a place of creativity, simplicity, clean lines, color, and passion. You can sit out in the sunshine enjoying a latte, (like we did) wander through the store admiring all of the custom made hats, sunglasses, and surfboards, while checking out the art exhibition covering the back wall.  There are five locations throughout the world- two in Bali and one in Milan, Sydney, and Los Angeles. Definitely make sure you stop by if your ever around Venice on Lincoln Blvd.






Here's a snippet from their website explaining their mission:

The Deus philosophy recalls an era before the various pursuits of fun – motorcycling, surfing, skateboarding, whatever – were marketed into fundamentalist factions. All are welcomed under the Deus roof, where there’s simply respect for the honesty and enjoyment of the machine. Inclusiveness, authenticity, enthusiasm. It’s a simple and sincere pitch that has winged Deus ex Machina across the world. Deus ex Machina says simply there’s no ‘right way’ to do individualism, its all the same juice.

http://us.deuscustoms.com

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